The Pac-12 conference is facing an uncertain future as it enters a new era of “every school for itself”. With the conference’s decision to move away from the traditional conference model of shared revenue and collective decision-making, the future of the Pac-12 is now in the hands of each individual school.
The Pac-12’s decision to move away from the traditional conference model is a result of the conference’s inability to keep up with the other Power 5 conferences in terms of revenue. The conference’s television deal with ESPN and Fox was significantly less than those of the other Power 5 conferences, leaving the Pac-12 at a financial disadvantage. As a result, the conference has decided to move away from the traditional conference model and allow each school to make its own decisions on how to generate revenue.
This new “every school for itself” approach has both advantages and disadvantages. On the one hand, it gives each school more autonomy and control over its own destiny. Schools can now pursue their own television deals, sponsorships, and other revenue streams without having to rely on the conference as a whole. On the other hand, this new approach could lead to increased competition between schools as they try to out-do each other in terms of revenue generation.
The future of the Pac-12 is uncertain, but one thing is certain: the conference is entering a new era of “every school for itself”. It remains to be seen how this new approach will affect the conference as a whole, but one thing is certain: each school will have to work hard to ensure its own success in this new era.
