Recently, Joe Gibbs Racing (JGR) announced that a new owner has acquired a minority stake in the team. The new owner is Commanders, a leading automotive parts manufacturer. This move marks the first time that an automotive parts manufacturer has become an owner of a NASCAR team.
The partnership between Commanders and JGR is expected to bring a number of benefits to both companies. For Commanders, the partnership provides access to the NASCAR fan base and the ability to promote their products to a large audience. For JGR, the partnership provides additional resources and expertise that can help the team compete at the highest levels of NASCAR racing.
The partnership between Commanders and JGR is part of a larger trend of automotive parts manufacturers getting involved in NASCAR. In recent years, several automotive parts manufacturers have become sponsors of NASCAR teams, including Goodyear, Mobil 1, and NAPA Auto Parts. This trend is expected to continue as more companies recognize the potential benefits of being involved in NASCAR.
The partnership between Commanders and JGR is also part of a larger trend of companies investing in NASCAR teams. In recent years, several companies have acquired stakes in NASCAR teams, including Liberty Media, which acquired a majority stake in Chip Ganassi Racing in 2017. This trend is expected to continue as more companies recognize the potential benefits of investing in NASCAR teams.
Overall, the partnership between Commanders and JGR is an exciting development for both companies and for NASCAR fans. The partnership provides both companies with access to a large audience and the potential for increased success on the track. It also marks an important milestone for NASCAR as more companies recognize the potential benefits of investing in NASCAR teams.
